ListenTALK supports press tour at 465,000 sq ft giant warehouse.
The distribution giant claims to have made a £90m investment in the 465,000 sq ft Burnley hub, which is bigger than four football fields and taller than four double decker buses.
Exertis needed a way to engage journalists on a press tour within a large, active warehouse environment. Background noise, distance, and group movement made it difficult to ensure journalists could clearly hear the guide and actively participate throughout the tour.
Each journalist was equipped with an LK-1 transceiver and LA-451 headset, allowing them to hear clearly and ask questions in real time at the press of a button. This created a more engaging, conversational experience between the host and attendees.
The ListenTALK system enabled a smooth and professional press tour, ensuring consistent communication across the entire group. Journalists remained fully engaged throughout, with the ability to interact naturally despite the challenging environment.
This resulted in a more effective and impactful press experience, helping Exertis confidently present their new facility to the media.
